Will Knight      

Commercial / Editorial / Education

Freelance creative, art director and educator based between London and Newcastle.

Previously Creative Lead at It’s Nice That.

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Spotify Playlists

Working with a variety of global Spotify teams on a collection of bespoke playlist covers for use across their platforms. Each individual playlist cover and it’s surrounding design system was created to authentically reflect the sound, culture, location and community of the music, its artists, and its listeners.

Playlists include an Internet rap playlist for Poland, a TikTok focussed playlist for the UK, a playlist celebrating the culture and music of Napoli, and a goth-inspired dark trap playlist.

Collaborators & Credits

  1. Created with the It’s Nice That team. 
  2. Graphic design by Ciaran Birch, Sebastián Chicchón.
  3.    




Spotify x It’s Nice That / 2022—23